agenda
A list of items to be discussed at a formal meeting; a plan of things to be done. (In media context) An underlying often unstated plan or motive.
In media, 'agenda' often refers to a hidden or implicit set of motives, goals, or biases that influence how information is presented, rather than an explicit list of discussion points.
Word relationships
- motive: A reason for doing something, especially one that is hidden or not obvious.
- plan: A detailed proposal for doing or achieving something.
- program: A planned series of future events, items, or performances.
- spontaneity: The condition of being spontaneous; unplanned action.
- impartiality: The state of being fair and unbiased.
Commonly confused with
- goal: An agenda is often a set of goals or a broader plan, sometimes hidden, influencing actions.
Collocations
- hidden agenda
- political agenda
- set the agenda
- on the agenda
- push an agenda
Example sentences
- "Many viewers suspect that certain news channels have a political agenda, shaping their coverage to promote specific ideologies." Discussing media motives.
- "The first item on the meeting agenda was to review the quarterly financial report." In a corporate meeting.
Memory hook
An 'AGENDA' is a list of 'A-GEN-DA' (a general plan) of things to do or a hidden motive. Hidden plan/motive
When not to use
While 'agenda' can mean a meeting schedule, in discussions about media, it often implies a hidden or biased motive, so be mindful of the connotation.
Fun facts
- The phrase 'setting the agenda' refers to the power of the media or political figures to determine which issues are considered important by the public.
- In its original Latin, 'agenda' was a plural noun, but in English, it is commonly treated as singular.
Also appears in
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