Bespoke

bih-SPOHK /bɪˈspoʊk/
adjectiveC1GRESAT
formalelevated

Made specially to an individual customer's exact specifications; custom-made.

Implies complete customization from scratch rather than altering a pre-made garment.

The story behind the word. The term originates from London tailors in the 17th century. When a customer selected a bolt of cloth, that specific fabric was said to 'be spoken for' by the buyer, preventing anyone else from purchasing it.

Word relationships

  • custom-made: Custom-made is broader and used for any non-standard item, whereas bespoke emphasizes traditional hand-crafting.
  • tailor-made: Tailor-made highlights the fitting aspect, while bespoke emphasizes that the raw materials were spoken for prior to cutting.
  • ready-to-wear: Ready-to-wear garments are manufactured in standard factory sizes.
  • off-the-rack: Off-the-rack implies mass-produced clothing sold directly from store displays.

Commonly confused with

  • made-to-measure: Made-to-measure uses a pre-existing pattern adjusted to measurements, while bespoke creates an original pattern from scratch.

Word family

  • bespeak (verb): To indicate, suggest, or order in advance.

Collocations

  • bespoke suit
  • bespoke tailoring
  • bespoke footwear
  • bespoke service

Example sentences

  • "He arrived at the gala wearing a bespoke silk tuxedo crafted by London artisans." Fashion journalism
  • "His bespoke suit fitted his broad frame with effortless mathematical precision." Literature

Memory hook

Think of fabric that 'BE-SPOKE' to the tailor, saying 'I belong to this specific customer!' Spoken for before it is cut.

When not to use

Do not use for mass-produced items or standard off-the-rack clothes.

Fun facts

  • In 2008, the Savile Row Bespoke Association trademarked criteria to protect the word from being diluted by mass-market retailers.

Related words

Sartorial, Tailoring, Dapper

LangBlitz
Take your vocabulary further with LangBlitz

Our English vocabulary app: FSRS spaced repetition, 5,000+ curated words across 119 topic groups, CEFR A1 to C2. Explore your mastery with the beautiful Vocabulary World feature.