innovate
IN-uh-vayt
/ˈɪnəˌveɪt/
To make changes in something established, especially by introducing new methods, ideas, or products.
Implies a significant improvement or a fresh approach, often disrupting existing norms, rather than just a minor modification.
The story behind the word. The word 'innovate' comes from the Latin 'innovare', meaning 'to renew, restore, change'. This is formed from 'in-' (into) and 'novus' (new). So, to innovate literally means to bring something 'into newness' or to make it new again. It perfectly captures the idea of introducing fresh ideas and methods.
Word relationships
- modernize: To bring up to date, often by adopting current trends, but not necessarily creating something entirely new.
- revolutionize: To completely change something, often implying a more radical and widespread impact than 'innovate'.
- stagnate: To cease to develop or progress; to become inactive or dull.
- conserve: To protect from harm or destruction; to maintain status quo.
Commonly confused with
- invent: To 'invent' is to create something entirely new; to 'innovate' is to improve or introduce new methods to existing things.
Word family
- innovation (noun): The action or process of innovating; a new method, idea, product, etc.
- innovative (adjective): Featuring new methods, ideas, or products; original and advanced.
- innovator (noun): A person who introduces new methods, ideas, or products.
Collocations
- innovate constantly
- innovate digitally
- innovate with technology
- innovate in design
Example sentences
- "To stay competitive, businesses must constantly innovate, bringing fresh perspectives and solutions to the market." Describing a company's strategy.
- "Scientists continue to innovate in renewable energy, developing more efficient solar panels and wind turbines." Referring to a specific field.
Memory hook
Think of 'INNOVATE' as bringing 'IN' something 'NOV'el (new) to 'ATE' (eat up) the old ways. INNOVATE = make new.
When not to use
Avoid using 'innovate' for simple changes or minor updates that don't introduce genuinely new methods or ideas.
Fun facts
- Innovation is often driven by necessity or the desire to solve a problem more efficiently.
- The term 'disruptive innovation' describes innovations that create a new market and value network, eventually displacing established market-leading firms, products, and alliances.
Related words
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