venture

VEN-cher /ˈvɛntʃər/
nounverbB2IELTSTOEFLSATGMAT
businessgeneral

A risky or daring journey or undertaking; a business enterprise involving considerable risk.

A venture implies that you might lose everything, but the potential reward is high.

The story behind the word. A shortened form of 'adventure', from the Latin 'adventura', meaning 'things about to happen'. It originally referred to luck or fortune.

Word relationships

  • enterprise: An enterprise is a large project or company; a venture specifically emphasizes the risk involved.
  • undertaking: An undertaking is any task you commit to; a venture is a risky one.
  • certainty: A certainty involves no risk, the opposite of a venture.

Commonly confused with

  • adventure: An adventure is for fun or excitement; a venture is usually for business or a specific goal.

Word family

  • venturer (noun): A person who ventures.
  • venturesome (adjective): Willing to take risks.

Collocations

  • joint venture
  • venture capital
  • new venture
  • business venture

Idioms & expressions

  • nothing ventured, nothing gained

Example sentences

  • "The two companies formed a joint venture to develop the new technology." Business
  • "Nothing ventured, nothing gained." Proverb

Memory hook

'Venture' sounds like 'Adventure' but for business. Risk for reward.

When not to use

Don't use it for a safe, established business; it must involve risk.

Fun facts

  • 'Venture Capital' (VC) is a type of private equity financing that is provided by venture capital firms to startups.

Related words

incubator, proprietary

LangBlitz
Take your vocabulary further with LangBlitz

Our English vocabulary app: FSRS spaced repetition, 5,000+ curated words across 119 topic groups, CEFR A1 to C2. Explore your mastery with the beautiful Vocabulary World feature.