Endorsement
in-DORS-munt
/ɪnˈdɔːs.mənt/
An act of giving one's public approval or support to someone or something.
Implies an explicit, formal declaration of support from a prominent figure, union, or publication.
The story behind the word. From Medieval Latin 'indorsare', literally meaning 'to write on the back of a document'. Financial checks and legal documents were signed on the back ('dorsum') to confirm approval, which expanded to mean public support.
Word relationships
- backing: Backing can mean financial support, whereas endorsement specifically means public political backing.
- sanction: Sanction often implies official legal permission rather than political endorsement.
- condemnation: Public criticism or formal disapproval.
- rejection: Refusal to support a candidate or proposal.
Commonly confused with
- sponsorship: Sponsorship involves funding in exchange for advertising, while endorsement is political or moral backing.
Word family
- endorse (verb): To publicly declare support for.
- endorser (noun): A person or organization that endorses.
Collocations
- seek an endorsement
- official endorsement
- celebrity endorsement
- editorial endorsement
Idioms & expressions
- seal of approval
- back a horse
Example sentences
- "The labor union's endorsement gave the gubernatorial candidate a major boost in the polls." Electoral endorsements
- "The newspaper published a glowing endorsement of the local school board reform candidate." Media editorial
Memory hook
ENDORSEment: signing your approval on the BACK (dorsum) of a document. Public seal of approval signed on the back.
When not to use
Do not use for private, casual agreement that is never declared publicly.
Fun facts
- The anatomical word 'dorsal' (like a shark's dorsal fin) comes from the exact same Latin root 'dorsum' (back).
Related words
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