monetize

MON-i-tize /ˈmɒnɪtaɪz/
vC1TOEFLIELTS
neutralbusiness

To earn money from something, especially a business, asset, or content.

Implies converting an activity, skill, or asset into a source of income, often through various strategies like advertising, subscriptions, or direct sales.

The story behind the word. The word 'monetize' comes from the Latin word 'moneta', which originally referred to a mint or a place where money was coined, and later came to mean 'money' itself. The English word 'money' also derives from this root. 'Monetize' entered English in the late 19th century, initially meaning 'to make into money' or 'to give a fixed value to currency'. In the late 20th and early 21st centuries, with the rise of the internet, its meaning expanded significantly to describe the process of converting digital content, services, or assets into a source of income.

Word relationships

  • profit from: More general, 'monetize' often implies a structured approach to generating income from a specific asset or activity.
  • commercialize: To manage or exploit something in a way designed to make a profit, often implying a broader business transformation.
  • capitalize on: To take advantage of something to gain profit, often implying seizing an opportunity.
  • subsidize: To support financially, often without expecting direct profit.
  • cost: To incur expenses rather than generate income.

Commonly confused with

  • earn: To 'earn' money is a general act of receiving income. To 'monetize' is the specific process of converting something (like a skill or content) into a source of earnings.

Word family

  • monetization (n): The process of earning money from something.

Collocations

  • monetize content
  • monetize data
  • monetize a platform
  • monetize a skill
  • monetization strategy

Example sentences

  • "Many bloggers and YouTubers seek to monetize their content through ads, sponsorships, and merchandise sales." In digital content creation.
  • "The company explored new ways to monetize its vast user data without compromising privacy." In a business strategy.
  • "She decided to monetize her antique collection by selling individual pieces online." Referring to an asset.

Memory hook

Think of converting something into 'MONEY' – you 'MONETIZE' it. Make money

When not to use

Do not use 'monetize' for simply spending money or for activities that are purely for enjoyment without an income goal.

Fun facts

  • The Roman goddess Juno Moneta was associated with the mint, hence the Latin root for money.
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